McDonald’s global chief brand officer returns after 18 months away
McDonald’s has announced that Steve Easterbrook has returned to the role of global chief brand officer after 18 months away.
Easterbrook was originally appointed in September 2010 before leaving the role in September 2011 to become the chief executive of Pizza Express.
Returning to his role, Easterbrook will be in charge of global marketing, menu development and both customer and business insights.