The Drum Awards for Marketing - Extended Entry Deadline

-d -h -min -sec

Google Research Expedia

Microsoft, Nokia, Expedia and others ask European Commission to address Google’s Android domination

Author

By Ishbel Macleod | PR and social media consultant

April 9, 2013 | 1 min read

FairSearch, a collaboration of 17 specialized search and technology companies whose members include Expedia, Microsoft, Nokia, Oracle and TripAdvisor, have today filed a complaint with the European Commission about Google’s dominance in the mobile market.

The complaint suggests that Google has an anti-competitive strategy to dominate the mobile marketplace; citing the fact that Google’s Android is the dominant smartphone operating system and that Google accounts for 96 per cent of mobile search advertising, according to eMarketer.

Thomas Vinje, Brussels-based counsel to the FairSearch coalition, said: “Google is using its Android mobile operating system as a ‘Trojan Horse’ to deceive partners, monopolize the mobile marketplace, and control consumer data.

“We are asking the Commission to move quickly and decisively to protect competition and innovation in this critical market. Failure to act will only embolden Google to repeat its desktop abuses of dominance as consumers increasingly turn to a mobile platform dominated by Google’s Android operating system.”

Google has not yet replied to a request for comment.

Google Research Expedia

More from Google

View all

Trending

Industry insights

View all
Add your own content +