The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Wall Street Journal

The Wall Street Journal expands reach with Turkish language website

Author

By Stephen Lepitak, -

April 3, 2013 | 2 min read

The Wall Street Journal has expanded with the launch of a Turkish language website.

The site, The Wall Street Journal Türkiye, brings the total number of websites owned by the title to 12, featuring nine languages including German, Korean and Bahasa Indonesian.

According to the publisher, the foreign language sites have so far made up 21 per cent of WSJ’s page views this year, with the sites offering news and analysis provided by the Dow Jones network of 2,000 journalists across 50 countries. Each of the sites, meanwhile, it edited locally in order to offer a more relevant focus.

Lex Fenwick, CEO of Dow Jones & Company and publisher of The Wall Street Journal, commented: “Our relentless growth across continents and countries means that Wall Street Journal readers can now access our content via a dozen different sites, choosing a language to suit their needs.

“We’re confident that the breadth and depth of the Journal’s content will deliver value to an expanding group of readers worldwide," he added.

Based in Istanbul, the team of journalists will be led by editor-in-chief Cüneyt Toros, formerly deputy editor-in-chief of CNBC-e.

Wall Street Journal

More from Wall Street Journal

View all

Trending

Industry insights

View all
Add your own content +