Energizer launches PowerBoost and PowerSeal ranges with branding from Leahy Brand Design


By Gillian West, Social media manager

March 27, 2013 | 1 min read

Energizer has unveiled the latest additions to its power and lighting solutions range, PowerBoost and PowerSeal, with brand identity, graphics, packaging and marketing collateral from Leahy Brand Design.

The London-based agency who has worked with Energizer for nearly 14 years, has worked closely with the brand to support the launch throughout Europe.

Of the branding Tim Leahy, managing director of Leahy Brand Design commented: “Three and a half years ago we created a new brand identity for Energizer, the core visual component of which was the development of energy beams to support the different product categories. In communicating the innovation that PowerBoost and PowerSeal offer, we wanted to educate the consumer to the positive benefits of long-lasting technology in a clear and concise way, whilst staying true to the core brand.”

Energizer Europe marketing director, Martin Burch, said the new additions to the range are “welcome technologies to an already robust portfolio of batteries for just about every device out there".


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