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Marketing Amelia Lily

Amelia Lily joins ‘Make Mine Milk’ campaign


By Ishbel Macleod, PR and social media consultant

March 21, 2013 | 1 min read

Amelia Lily has been announced as the latest star of the ‘Make Mine Milk’ campaign, which shows celebrities with milk moustaches.

The appearance of the singer in the campaign, run by the Milk Marketing Forum, is in partnership with charity BeatBullying.

Sandy Wilkie, chairman of the Milk Marketing Forum, told The Grocer: "Milk is a vital part of and diet, but is especially important for teenage girls.

“Amelia Lily is a great role model for these girls- because she is strong-minded and not afraid to be herself, but also because she looks after herself and is fit and healthy.”

Other celebs who have taken part in the ‘Make Mine Milk’ campaigns include Kelly Rowland and Rupert Grint.

Marketing Amelia Lily

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