Burberry

Burberry appoints Kaitlyn Wilkins as global director of social media

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By Ishbel Macleod, PR and social media consultant

March 18, 2013 | 1 min read

Burberry has announced the appointment of Kaitlyn Wilkins as global director of social media.

Joining from Ogilvy where she was EMEA regional director of the agency’s digital influence practice Social@Ogilvy, Wilkins replaces Musa Tariq, who moved to Nike.

In December 2012, Burberry was named as the best omni-channel experience on the UK high street.

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