The Drum Awards Festival - Official Deadline

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By Jennifer Faull, Deputy Editor

March 16, 2013 | 1 min read

Orangina has revealed its latest spots for its 'Statistics' campaign developed by Fred & Farid's creative team, Gian Carlo and Rolando. The two ads, entitled Pigeon and Canon Ball, each end with the tagline Stay Alive - Drink Orangina'.

The ads for the campaign were directed by Glue Society’s Gary Freedman, while photographer Rankin worked on the print campaign.

TVC:

Creative Directors: Fred & Farid

Copywriters: Fred & Farid, Gian Carlo Lanfranco, Rolando Cordova

Post-producer: Elise Dutartre

Director: Glue Society (Gary Freedman)

Production: Wanda

Producer: Sandrine Lima

Executive producer : Jerome Denis

Print:

Creative Directors: Fred & Farid

Copywriters: Nick Moss & Dan Northcote-Smith

Photo Production : JR WADDELL

photo Producer (on set) : Andrew Davies

Photo Exe Producer : Nina Rassaby-Lewis

Photographer: Rankin