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Netplay TV agrees new three-year broadcasting deal with ITV

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By Stephen Lepitak, -

March 15, 2013 | 2 min read

Interactive gaming company NetPlay TV has agreed a new three-year-deal to continue to broadcast through ITV.

The company will increase the number of evenings that it broadcasts each evening to six nights a week, sunning Monday to Saturday.

Charles Butler, CEO of NetPlayTV, said: "I am delighted to announce our new three year deal with ITV. We have been working with ITV since 2010 and this new agreement will significantly increase our customer reach. It is testament to the success of the format to date and will reinforce our proven strategy of using TV to target new customers. We look forward to working with ITV and further building on the significant success that has been achieved to date."

The deal will also offer NetPlay TV and Jackpot 247 access to ITV’s online inventory as it broadens its target audience to include mobile gamers.

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