Microsoft works with Logistik Group to bring Modern Jago creative initiative to the east end of London
Microsoft and the Modern Jago initiative are to work with Logistik Group after the communication and experiential agency was appointed to Microsoft’s corporate events roster for a three-year term.
Following a successful launch of the collaborative space in Shoreditch to industry leaders and the creative and design community, Modern Jago will host exhibitions and workshops to encourage play, design and creativity.
Logistik has worked on the branding for the initiative, giving the venue a laid-back and quirky theme. The agency is now tasked with working on Ideas in Apps activity, designed both for those with experience and limited technical know-how. The sessions aim to help charities, entrepreneurs and local businesses create their own apps for the Windows store.
Logistik Group joint managing director, James Wilkins, said the agency was “thrilled” to be working with “such a well-respected international technology brand”.
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