DDB & Tribal Amsterdam has announced the appointment of Anneli Rispens, a TEDx speaker and a writer, to lead its content & community department.
In the role, Rispens will be responsible for further development of the departments’ service offering and the consolidation of relationships with future and existing clients of the agency.
Antoinette Hoes, head of strategy at DDB & Tribal Amsterdam, said: "Having Anneli to lead the content & community team is a clear indication of the importance gained by this offering, both for our clients and the agency. We are planning to further develop the scope of activities and bring the content & community team to work even closer with the creative and strategy floors."
For the past two years, Rispens has been responsible for the development and implementation of clients’ social strategies at social media consultancy KREM, where she worked for clients such as NS, the Dutch Railways.
Jacco ter Schegget, MD of DDB & Tribal Amsterdam, added: “As always, at DDB & Tribal Amsterdam, we were looking for the best specialist to lead our teams. The content & community offering presents a great potential of growth and with Anneli’s talent and experience on board we are ready to bring it to the next level. ”