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Confused.com launches 'If Pets Could Talk' app to promote pet insurance

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By Jennifer Faull, Deputy Editor

January 24, 2013 | 2 min read

Insurance comparison site Confused.com has unveiled a new Facebook app that allows animal lovers to create personalised comic strips that imagine what their pets are saying behind their backs.

The app has been developed to highlight Confused.com’s multi-pet insurance comparison service, which allows owners to get a quote for up to five pets at a time.

The comic strips can be shared and downloaded and an in-app gallery will highlight the created comics.

Kate Rose, head of Pet Insurance at Confused.com said: “Our new pet comic app is a fun way to highlight our new service, which will save multiple pet owners a lot of time and allow them to benefit from discounts of up to 10 per cent.

“Given the phenomenal success ‘Texts from Dog’ has achieved, we know people like to imagine what their pets say and do when we’re not around. I can’t wait to check the gallery to see what creative comics pet owners can come up with!”

The Drum wonders what these two Shetland ponies dressed in cosy jumpers might be saying behind their owner’s backs…

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