The Drum Awards for Marketing - Entry Deadline

-d -h -min -sec

Author

By Gillian West | Social media manager

January 23, 2013 | 1 min read

TheDogsDoodahs.com is set to launch a three week long, national advertising campaign on Sunday 27 January to coincide with Valentine’s Day.

The campaign is the first UK-wide advertising effort by the privately owned brand following regional testing last year. Last year £1.38 billion was spent on single cards, the UK is the most successful greeting card industry in the world with 31 cards being sent on average per person.

Developed in-house by head of product Jenny Rutter and business owner Tony Spooner and produced by Space City Productions, the retro concept aims to highlight the site's risqué sense of humour.

Dogs Public Relations Drum News

More from Dogs

View all