Rob Connolly to head up 360i UK with STEAK Group CEO Oliver Bishop to lead European offer
Former Dentsu chief development officer Rob Connolly has been appointed as UK managing director of 360i, while Oliver Bishop, CEO of STEAK Group will also become CEO of the newly formed 360i Europe.
The European expansion will launch with five people based in the UK alongside Bishop, working with car hire firm Enterprise as a launch client, The Drum understands.
Bryan Wiener, CEO of 360i and chairman of Dentsu North America, commented: “This expansion is a direct result of strong demand from our clients to increase our footprint and breadth of services abroad.”
He added that the agency was already working with a number of clients in the UK.
360i’s London office will work alongside Dentsu sister agency STEAK to provide complementary services.
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