Ad of the Day: Ready Brek - Lump Guarantee
The makers of Ready Brek are so confident about the smoothness of their porridge that they're promising to make fools of themselves should we find a lump in our breakfast bowl. It's amiable nonsense and, presumably, it aims to combat a widely held impression about the advertised product... though not one we'd considere problematic.
Agency: 101
TV Producer: Natalie Curran
Film Prod Co: Stink
Director: Rafael Lopez