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By The Drum Team, Editorial

January 15, 2013 | 1 min read

A daughter makes her dad's life a misery in this beautifully cynical ad drawing attention to an interesting new product from Barclays. This could be the moment when banks start to market themselves again and customers begin to benefit from their willingness to innovate. We're right behind them... provided they promise to behave this time.

Agency: Bartle Bogle Hegarty

Creative Team: David Kolbusz / Dominic Goldman TV Producer: Ruben Mercadal Film Prod Co: Smuggler

Director: Guy Shelmerdine

Producer: Gustav Geldenhuys

Dir of Photography: Martin Ruhe

Post-Prod House: The Mill

Editing House: Stitch

Editor: Andy McGraw

Audio House: Factory

Animator: Passion Pictures


Content created with:


Bartle Bogle Hegarty is a Global advertising agency. Founded in 1982 by British ad men John Bartle, Nigel Bogle, and John Hegarty, BBH has offices in London, New...

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