The Drum Awards Festival - Official Deadline

-d -h -min -sec

Speyside Glenlivet unveils new packaging and brand ambassador

Author

By Ishbel Macleod, PR and social media consultant

January 14, 2013 | 1 min read

Mineral water brand Speyside Glenlivet has unveiled a packaging rebrand, created by 999 Design, as well as adding a 500ml format to the range.

The new look design features a crown with a thistle as the gem, as Speyside Glenlivet looks to promote its Scottish heritage.

The water brand has also announced the appointment of Tom Kitchin, Michelin-starred chef, as its ambassador.

Daniel Hird, marketing executive at Speyside Glenlivet, said: “The brand refresh marks an exciting period of growth for Speyside Glenlivet as we continue to expand our listings in some of Britain’s most respected restaurants and hotels. We have introduced the new bottle size in response to customer demand, giving us an even stronger product offering.

“With his passion for local sourcing and fabulous food, Tom Kitchin is the perfect ambassador for the brand. His endorsement is testament to the high regard in which Speyside Glenlivet is held by the trade.”

Content created with:

999 Design

Creating since 1982, we are an established and effective business.

We love to challenge, inspire and engage the hearts and minds of different audience types...

Find out more

Trending

Industry insights

View all
Add your own content +