Lorraine Kelly angry after her image was used on Facebook to sell weight-loss pills

By Ishbel Macleod | PR and social media consultant

December 20, 2012 | 1 min read

Lorraine Kelly has asked her lawyers to find out who created an ad which uses her picture to imply she uses weight-loss pills.

The ad, which appeared on Facebook, said: “Lose two stone in four weeks? By following these two all natural tips, she lost two stone in four weeks.”

On Twitter, Kelly described the ad as “very cheeky”, before saying “This is nothing to do with me. Please ignore – lawyers on it.”

The ad then recommends that users visit a website for Mizulean Pro, which claims to be a ‘miracle fat-burner in a bottle’, as well as promoting the Pura Cleanse website.

In the ad, there is a link to Ozone Health and Fitness, but the manager has stressed it has nothing to do with the fitness club, and has contacted Facebook to say the link has been used unlawfully.

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