Euro RSCG Life 4D and Creative Lynx join to create Havas Lynx

Havas Health has announced the launch of Havas Lynx: created by the joining of Euro RSCG Life 4D and Creative Lynx.

Havas Lynx will be led by its four directors, Neil Martin, David Hunt, Dave Whittingham and Steve Nicholas in Europe; while Larry Mickelberg, chief digital officer and partner at Havas Health will hold the role of president of Havas Lynx in the US.

Mickelberg said: “Technology is completely changing the health and wellness landscape.

“Launching Havas Lynx is more than a rebranding – it’s the formation of a new group designed to help create and connect the new health ecosystem through which all future consumer, patient, and healthcare professional journeys will happen.”

Creative Lynx joined Havas earlier this year.

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