Snickers tells Americans ‘don’t vote hungry’
Snickers is jumping on the presidential election day bandwagon by advising Americans that it would be better if they ‘don’t vote hungry’.
The creative, designed by BBDO New York, builds on the ‘You're Not You When You're Hungry’ campaign.
Posters include slogans such as ‘I’m voting for what’s-his-face’ and 'I know there was something I was supposed to do today'.
Snickers bars will be distributed in key swing state Iowa, while the campaign is also set to run in print, outdoor media, social media and on bumper stickers.
Content created with:
BBDO New York
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