Moduleo launch successful new website designed by One Marketing Communications

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By The Drum Team, Editorial

October 25, 2012 | 2 min read

Luxury flooring brand, Moduleo has announced the successful launch of its first UK website designed and implemented by One Marketing Communications.

One Marketing Communications secured the Moduleo contract earlier this year following a competitive three-way pitch. The website forms part of the brands integrated trade and consumer UK campaign which includes advertising, direct mail, digital PR and social media, POS and exhibitions.

The new website features a product viewing gallery which aims to create an engaging viewing experience for visitors to the site. The website also includes a product filtering system to allow customers to quickly find the flooring which is right for them. Since the launch the site has received approximately 5,188 visitors in the first five months. This is an increase of around 12 per cent week on week.

Wayne Silver, deputy MD of One, commented: “With such a large range of luxury vinyl flooring available for both home and commercial applications, it was important for us to clearly signpost visitors to relevant areas of the site while ensuring at all times that users could browse the product selection, find a local stockist and order a brochure or request samples.”

Digital account manager for One, Andy Wood, added: “Early results have been encouraging.”

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