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OgilvyAction promotes Richard Woodward to MD role


By The Drum Team, Editorial

October 17, 2012 | 2 min read

OgilvyAction, the brand activation arm of the Ogilvy Group, has announced the appointment of Richard Woodward in the newly created post of MD.

Woodward returned to the UK at the start of this year having spent over four years in Dubai setting up the OgilvyAction office (part of the Memac Ogilvy network) in the Middle East. In addition to his new leadership role, Woodward will continue hold overall responsibility for business development.

Andrew Reeves, COO at OgilvyAction, commented: “New Business is the life blood of our agency and critical to our success. It is no longer the role of only one individual but someone who can rally a strong team together to provide real business value to clients. That’s why we have appointed Richard as he has exactly the right skills to do this.”

Woodward described his new role as a “brilliant challenge,” adding “Building the OgilvyAction office in Dubai was excellent preparation and I’m looking forward to putting my experience into practice on a much broader stage. Our UK office is the largest in the network and I’m keen to build on our current momentum by delivering truly creative and commercially effective work for our clients."

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Ogilvy Group

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