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i extends nationwide school subscription initiative to primary schools

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By The Drum Team, Editorial

October 16, 2012 | 1 min read

Newspaper i has announced that it is set to extend its nationwide school subscription initiative by making the title available to primary schools.

Julia Gosling, i's subscription manager, said: “Our new initiative aims to make i available to older pupils in British primary schools. The paper has already shown itself to be a great teaching resource by allowing students and teachers to explore the news quickly in an easy to read format. It’s great to see that younger readers will now have the opportunity to experience the benefits of i.”

The new campaign by the newspaper will promote its benefits to prep schools, middle schools and larger state primary schools.

Stefano Hatfield, executive editor of i, said: “We’re really excited to be making i available to primary schools. It’s great to see that younger students will reap the benefits of i as a learning tool, and also grow their interest in print news and quality journalism.”

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