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By Stephen Lepitak, -

October 8, 2012 | 1 min read

Diageo’s Irish cream liqueur brand Baileys released its new TV advertising campaign yesterday, featuring the phrase ‘Cream with Spirit’.

The advert features a number of women dancing to the Blondie track Rapture, which began last night during the Season two premier of Homeland on Channel 4.

The creative on campaign has been developed by BBH, with media planning by Carat.

Alongside TV, other activity will include print, cinema, outdoor and digital executions.

Diageo Baileys

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BBH

Bartle Bogle Hegarty is a Global advertising agency. Founded in 1982 by British ad men John Bartle, Nigel Bogle, and John Hegarty, BBH has offices in London, New...

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Carat UK & Rubber Republic

Welcome to Carat, the world's leading independent media planning & buying specialist and the market-leader in digital and non-traditional media solutions.

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