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BBC IPlayer

BBC expands iPlayer with iPlayer Radio launch

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By The Drum Team, Editorial

October 8, 2012 | 2 min read

The BBC has released its iPlayer Radio, which allows users to listen to its radio output across a number of digital platform.

The iPlayer Radio has been developed to operate across PC, mobile and tablet, offering access to on-demand content, clips, videos and downloads.

A smartphone app has been made available for iOS with the Android equivalent due in the coming months, offering features such as an alarm playing the user’s favourite DJ, listen live to BBC Radio stations through a touchscreen dial, catch-up content and videos for every station, programme reminders and the ability to share tracks playing with friends.

Daniel Danker, general manager of Programmes and On-Demand for the BBC, said: “BBC iPlayer Radio is radio for an audience that expects to access our content anywhere: now you truly can take BBC Radio with you wherever you go.

"It’s also radio for an audience that wants greater choice and control. They want to listen again when they choose, to personalise their listening experience, to share tracks they’ve discovered with friends. BBC iPlayer Radio delivers all of these things, in a simple, consistent, easy to navigate way. At the heart of it is the BBC’s quality radio programmes, and iPlayer Radio sets those programmes free like never before," he added.

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