Highland Spring Sir Chris Hoy

Sir Chris Hoy sponsor Highland Spring unveiled limited edition ‘Hoyland Spring’

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By The Drum Team, Editorial

October 4, 2012 | 2 min read

Sir Chris Hoy visited the factory of his sponsor, Highland Spring, yesterday to launch its limited edition Hoyland Spring packaging.

The product will be available to buy in multiple grocers throughout October and November.

Hoy said: “Highland Spring sent me a private supply of Hoyland Spring water earlier this year and I thought it was brilliant! I’m delighted they’ve taken it one step further and are giving people the chance to buy it. It’s been an incredible summer of sport and such an inspiration to everyone, and it’s great to see brands like Highland Spring helping to extend that good feeling further.”

Hoy has been a Highland Spring sporting ambassador for four years.

Sally Stanley, group marketing director for Highland Spring said: “We are so proud of Chris and his achievements and it’s a major honour to have him as a sporting ambassador. We wanted to keep the feel good factor alive in the best way we could and that was to develop a limited edition bottle as a fun tribute to Chris.

"Chris is a wonderful role model and we will continue to work closely with him to encourage people to try new sports and to adopt a healthy active lifestyle.”

Highland Spring Sir Chris Hoy

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