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ASDA Money agrees ATM advertising deal with i-design

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By Stephen Lepitak | -

September 24, 2012 | 1 min read

ASDA Money, the personal finance division of the Wal-Mart owned supermarket chain, has agreed a deal that will see advertising company i-design supply marketing campaigns through its network of ATM machines.

The agreement will give i-design the exclusive rights to sell advertising space through ASDA’s ATM machines, which number approximately 1,000, located at each of its stores across the UK, offer advertisers space at high footfall retail sires.

Ana Stewart, CEO of i-design, commented: "We are delighted to be working with ASDA Money to deliver third party advertising on ATMs at ASDA stores nationwide. The addition of all ASDA's ATM network to our existing UK portfolio strengthens our offering for advertisers significantly and we look forward to driving advertising revenues for ASDA Money."

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