Sir Chris Hoy revealed as first Ambassador for Glasgow 2014
Great Britain’s most successful Olympian Sir Chris Hoy has been revealed as the first Official Ambassador for the Glasgow 2014 Commonwealth Games.
Sir Chris is the first of a select group of high profile sporting and celebrity figures who will work with the Glasgow 2014 Organising Committee over the next two years to promote the Games. Specific details of his involvement will be announced in the coming weeks, but will include appearances in high-profile promotional campaigns and events as well as ongoing support for the Glasgow 2014 Organising Committee.
Sir Chris said: “The Commonwealth Games is a special event for me. I have fantastic memories of competing for Scotland in the Games on three separate occasions, especially winning my first major Championship gold medal at the Manchester 2002 Commonwealth Games.
The latest marketing news and insights straight to your inbox.
Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.Sign up
“Following an incredible Olympics in London, I’m proud to lend my support to the next great sporting event on home soil. London 2012 was the perfect way to end my Olympic career. The Commonwealth Games are two years away and I haven’t made any decisions yet, but to be able to compete in Glasgow in a velodrome bearing my name would be the dream ending for me.”
Lord Smith, Chair of the Glasgow 2014 Organising Committee, said: “We could think of no person more appropriate than Sir Chris to be our first Official Ambassador. I have no doubt that his success, his support and his passion for Scotland will inspire people – spectators, volunteers and athletes - to get behind the Glasgow 2014 Commonwealth Games.”
Glasgow 2014 will be the 20th Commonwealth Games and will be held from 23 July to 3 August. The Sir Chris Hoy Velodrome, in Glasgow’s East End, is due to open to the public in October 2012.