Taxi advertising campaign implemented to promote Egypt by The Egypt Tourism Authority and EGYPTAIR

The Egypt Tourism Authority, working alongside EGYPTAIR, has begun a one-year liveried taxi advertising campaign across central London.

Working with London Taxi Advertising, the campaign will aim to build momentum for Egypt as a destination during the World Travel Market conference at ExCel at the beginning of November.

The liveries will aim to showcase the country to thousands of global travel trade professionals attending the event, as well as a B2B audience, featuring the slogan; ‘Visit Egypt – Fly Egypt Air’.

Paul Tremarco, sales director at London Taxi Advertising, commented; “We are very happy to be working with the Egyptian Tourism Authority and Egypt Air to promote the Country in the UK, the striking taxis look fantastic on the road and are sure to tempt any traveller to visit the beautiful destination.”

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.