Retail Services comissions Zeus PR for new division launch
Retail display business, Retail Services, has appointed Zeus PR for the launch of its new division ‘Retail Print’. The move follows a £500,000 investment by the group in new state of the art cutting and printing technology aimed at enabling the group to bring all elements of a typical retail display brief in-house.
Currently working with clients such as Morrisons, Sony, Coty (Rimmel and Maybelline), and Heineken the Retail Services management team took over a year to decide which technology would take their business to the next level.
James Dixon, MD of Retail Services explains: “We have enlisted the support of Zeus PR to raise awareness of this major development for the group, and its distinct benefits for both existing and new customers.
“Our group has already heavily invested in establishing very successful design and production companies however until now we have outsourced print. It’s very exciting to be establishing a print and cutting company with such advanced and competitive equipment.”
The technology investments made by the company - which has an annual turnover of £7 million – are hoped to lower customer costs, shorten project lead times, enhance flexibility and allow the business to have total quality control management.
Dixon added: “The combined technology investment ensures whatever challenge our clients present, as a group we will be able to respond efficiently and cost-effectively in manufacturing and printing on any conceivable materials.”
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