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22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

Barclays, Mountain Dew, Marlboro, Italia Telecom, BMW: The adverts of Tony Scott

With the death of film maker Tony Scott being reported this morning, here’s a look at some the of TV and cinema adverts he directed through his brother’s production company Ridley Scott Associates Films.

Similar to his movies, such as Top Gun, True Romance and Crimson Tide, Tony Scott’s adverts were big, loud gritty, full of action and pace, and aimed squarely at men.

Barclays – Big

Army - Ice Soldier

Diet Mountain Dew - Livin' The Life

Italia Telecom - Brando

Marlboro - One Man, One Land

BMW - Beat the Devil

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