Channel 4 appoints TH_NK to create digital Utopia
Channel 4 has announced the appointment of TH_NK to create a digital experience for new conspiracy drama Utopia.
The six part drama will include a multi-platform experience, with the aim of engaging the audience in the run up to Utopia airing early next year.
Tarek Nseir, TH_NK CEO, said: “We’re really excited to be working with the creators and producers of this drama at such an early stage. This is a very exciting creative process for all of us, which really takes digital seriously as part of the entertainment experience.”
TH_NK will work with Kudos and scriptwriter Dennis Kelly throughout the process, with the aim of building digital thinking into the production and shooting schedule.
Hilary Perkins, multiplatform commissioning editor for drama at Channel 4, said: “I’m delighted that Kudos and TH_NK are collaborating to produce a digital experience for Utopia, and I’m looking forward to seeing how their combined creative thinking brings a multiplatform element to the heart of this bold, thrilling new drama.”
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