Little Chef launches children’s treasure hunt competition

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By The Drum Team, Editorial

August 8, 2012 | 1 min read

Little Chef has announced the launch of its first children’s competition, with kids to attempt to find the names of mascot Charlie’s six creative cousins.

Families are invited to dine at Little Chef to receive a starter pack and a badge, as well as the name of one of the cousins, before receiving another badge and name at each future visit.

After gathering the names of three of Charlie’s cousins, children can fill out a Treasure Hunt postcard and enter the prize draw for a chance to win one of several prizes, including a family holiday for four to Disneyland Paris, iPads and family meals at Little Chef.

With the competition ending August 31, the game is set to see more of Charlie’s family members joining the hunt in autumn.

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