The Co-operative Public Relations Drum News

The Co-operative appoints Fishburn Hedges to promote legal services


By The Drum Team | Editorial

August 2, 2012 | 2 min read

The Co-operative Legal Services has announced its appointment of Fishburn Hedges, to promote its services such as will writing, probate, personal injury and conveyancing.

Judith Moore, director at Fishburn Hedges, will lead the account.

She said: “The Co-operative Legal Services is leading the way in transforming the way legal services are delivered in this country, providing customers with greater accessibility to expert legal advice and better value for money. We’re delighted to have been appointed to help them launch their family legal services offer, as well as drive awareness of the other products and services they offer.”

Russ Brady, head of group public relations at The Co-operative Group, said: “We’re looking to completely change the way UK consumers can access the law and we want to ensure that our compelling message is heard loud and clear. The Co-operative’s core values of trust, openness and honesty means that we are ideally placed to help consumers at what are often the most challenging times of their lives.

“I believe that Fishburn Hedges’ experience of working with high profile consumer brands complements the expertise of our in-house team and together we can deliver a fully integrated PR programme which reflects our ambition of becoming the largest consumer law business in the country.”

The Co-operative Public Relations Drum News

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