Publicis Groupe

Publicis Entertainment announces management changes as UK and French offices work together to expand Renault TV

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By The Drum Team, Editorial

July 30, 2012 | 2 min read

Publicis Entertainment, the branded content division of Publicis, has promoted Samantha Glynne and Carla Cabalfin-Lengellé to joint managing partners as part of a restructure which will see Publicis

Entertainment work more closely with the agencies going forward.

Based in Publicis London, new managing partner UK, Glynne, previously held the role of director of channels. Her French counterpart Cabalfin-Lengellé was business director prior to her promotion to managing partner France.

At the same time, digital account director Andy Way steps up to become digital director and chief creative officer Marcus Vinton leaves with immediate effect.

The changes follow the earlier appointment of Diane Glynn in the new role of director of content/executive channel producer earlier in the year. The team are now working closely on with client Renault TV which is broadcast in the UK (Sky, Freesat), France (Canalsat, Free, Alice) and online (renault.tv), with plans to expand to additional territories in 2012.

Managing partner UK, Samantha Glynne commented: “It is a very exciting time for us. Renault TV is expanding rapidly with a growing library of content, increased distribution platforms round the world and a number of brand new digital extensions.

“We’re looking forward to capitalising on skills and our rolling out branded channels, content projects and new commercial models for a variety of clients in the near future.”

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