Fruitypot appoints Fantastic Media to help with brand expansion
Lunchbox snack range Fruitypot has appointed Fantastic Media to help create a marketing strategy to raise brand awareness and sales.
The agency will be responsible for creating social media campaigns, PR, blog and web updates and email marketing; as well as developing a game app for iPhone and Android.
Sarah Booth, managing director of Fruitypot, said: “We contacted Fantastic Media due to the company’s growing reputation in the region; we believed they were the perfect company to take our business forward. From the outset we were impressed with the team’s enthusiasm and work ethic, the ideas proposed showed us that Fantastic Media understood our brand and we’re very excited to about the campaign.”
Donna Gardner, client services director at Fantastic Media, said: “We’re delighted to have won this contract and the team is looking forward to working on the project. The strategy encompasses a good mix of different disciplines and should provide great all round result.”
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