The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Groupon

Groupon Ireland to partner with Affiliate Window

Author

By The Drum Team, Editorial

July 16, 2012 | 2 min read

Groupon Ireland is to partner with Affiliate Window as it consolidates its European affiliate programmes under the Affiliate Window/zonox umbrella.

The account will transfer its affiliate programme from TradeDoubler, following Groupon UK’s ongoing work with Affiliate Window since April 2010.

Patrick Dwyer, marketing executive at Groupon, commented: “We are delighted to have the opportunity to launch the new Groupon Ireland programme with Affiliate Window. We have had success working with Affiliate Window in the UK, and we hope to leverage their resources to replicate this success in Ireland. Groupon’s in-house team consists of several dedicated and experienced account managers who work tirelessly to drive revenues and assist publishers with strategic advice and technical help.”

The programme aim to leverage Affiliate Window’s services to drive revenue and expand its publish base, it has said.

“The consolidation of the Groupon business internationally represents another significant acquisition by Affiliate Window and Zanox, explained Nick Caulfield, head of account management for Affiliate Window. “The Irish programme will no doubt have its challenges but with Groupon’s can-do attitude and some good old fashioned elbow grease from Affiliate Window, I am confident this will be a success. The daily deal market is thriving at the moment and we are proud to be working with the biggest advertiser in that sector.”

Groupon

Content created with:

Affiliate Window

Find out more

More from Groupon

View all

Trending

Industry insights

View all
Add your own content +