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BBC London 2012 Olympics

BBC unveils Olympic app for smartphones

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By The Drum Team, Editorial

July 13, 2012 | 2 min read

BBC Sport has today announced the launch of an Olympics application for Android and iOS smartphones, offering 24 streams of live coverage, schedules and results.

As well as featuring catch-up and highlights, the app will include pages for every athlete, country and sport, updated in real-time.

Phil Fearnley, general manager for BBC News & Knowledge, said: “For the first truly digital Olympics, we needed to ensure that everyone could access our quality coverage wherever they were, across multiple devices. The free BBC Sport Olympics app for UK Android and iOS smartphones ensures that everything you need to keep up-to-date with the action is right there at your fingertips. Even when you’re out of range of 3G or wireless, we’ll still be able to deliver the latest news to you offline.

“The app adds even greater value to the BBC Sport mobile experience, ensuring you never miss a moment of the Games.”

BBC London 2012 Olympics

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