Carat Manchester announces £4m of accounts wins
Carat Manchester has announced that it has grown its business with £4m of account wins, having been awarded accounts for United Carpets & Beds and financial services company AJ Bell.
The £3m United Carpets & Beds account was previously handled by Brilliant Media – now part of MediaCom – and will see Carat oversee its planning and buying across all media.
Carat also won AJ Bell’s £1m integrated media planning and buying account, previously handled by the financial services company’s in-house team.
Tracy De Groose, managing director at Carat, said: “These are valuable wins for Carat and emphasise the strength and importance of our offering throughout the UK. We are proud to be recognised both nationally and regionally for our non-traditional approach to media that unlocks business value for clients, and for getting closer to our clients’ businesses, wherever they are.”
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