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News International set to raise prices of The Sun and The Sunday Times from next week

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By The Drum Team, Editorial

June 28, 2012 | 1 min read

The cover prices of the Sun and the Sunday Times are to increase from next month, News International has announced.

The weekday version of The Sun will rise nationwide from Monday 2 July to 40p per issue, with retailers receiving an extra 2.32p per copy, while the Sunday Times will now cost up to £2.50 per copy from Sunday 8 July. This rise will see retailers receive an extra 80p per copy.

Katie Vanneck-Smith, chief marketing officer for News International, explained: "We are committed to ensuring the longevity of our titles and these price rises reflect the quality of our newspapers. Both The Sun and The Sunday Times lead the way with campaigning and investigative journalism as well as great-value reader offers."

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