Nokia

Nokia chief marketer DeVard quits as company announces 10,000 job cuts

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By The Drum Team, Editorial

June 15, 2012 | 1 min read

Mobile phone company Nokia will cut up to 10,000 jobs, and will also see the departure of the company’s chief marketing officer Jerri DeVard.

DeVard, who has joined Nokia 18-months ago, has apparently chosen to leave to ‘pursue other opportunities’ and will be replaced by former senior vice president of portfolio and business management Tuula Rytila.

Rytilla will report to Chris Weber, who has been named as executive vice president of sales and marketing at Nokia, as the company has announced its decision to cut 10,000 jobs, nearly one-fifth of its workforce following a decline in fortunes.

Stephen Elop, chief executive of Nokia, said: "Jerri has made a positive impact on Nokia's advertising, marketing and brand efforts. Our marketing has made great strides under her leadership.

"I will particularly miss the fresh insight and new energy that Jerri injected into the Nokia brand."

Also departing will be Nokia Corporation EVP of Mobile Phones, Mary McDowell and EVP of Markets, Niklas Savander.

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