Zizzi appoints Affiliate Window to drive digital presence
Italian restaurant bran, Zizzi has appointed Affiliate Window to help drive its digital presence.
The affiliate company will strategically target specific content sites around food and beverages, dining out, local listings and student portals in order to provide relevant information for customers.
Michelle Boxall, head of lead generation at Affiliate Window, said: "This has been an exciting project for Affiliate Window. We have demonstrated that with the right set-up in place, affiliate campaigns can work for restaurant brands to drive high proportions of new diners.
“It's interesting to see where the redemptions occur and mapping the hotspots nationally such as student portals driving footfall within Nottingham and Cambridge. The programme is now open for affiliates to apply to take part and we look forward to welcoming a broader range of sites on board!"
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