London Evening Standard appoints W Communications as retained agency
The London Evening Standard has appointed W Communications as its retained agency, including promotion of its events and campaigns.
W Communications will also work with London Evening Standard’s digital team on the website, as well as working closely with the editorial team on its Get London Reading and Dispossessed campaigns.
The appointment follows the agency’s work with The Independent and i.
Matt Harrison, sales and marketing director of London Evening Standard and Independent, said: “In light of the award-winning work W Communications has done for The Independent and i papers, we are delighted to be now working with the agency across our entire portfolio. The agency has expertly demonstrated a profound understanding of the business, connecting seamlessly between the editorial, digital and marketing departments.”
Warren Johnson, managing director at W Communications, said: “We’re honoured to complete the set of Lebedev titles on our client list and are very much looking forward to working on such an iconic title on the eve one of London’s biggest summers.”
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