The Specialist Works ranked first place in RAR Top 50 London independent agencies report
The Specialist Works has been named the top independent agency in London by the Recommended Agency Register.

Specialist
In a report published in today’s issue of The Drum, the Shoreditch agency was ranked top in a review of London’s recommended independent agencies.
TH_NK came second, whilst agenda21 digital, RPM and WRG Creative Communication made up the top five in the rankings.
The RAR Top 50 London Independent Agencies report ranks agencies on key efficiency and profitability indicators including growth, gross profit and turnover per employee.
The full list is revealed below. Meanwhile, we ask agencies on the list what advice they would offer clients for their marketing in the next twelve months here.
RANK | AGENCY |
1 | THE SPECIALIST WORKS |
2 | TH_NK |
3 | AGENDA21 DIGITAL LTD |
4 | RPM |
5 | WRG CREATIVE COMMUNICATION |
6 | TOTAL MEDIA GROUP LTD |
7 | HARVEST DIGITAL |
8 | BRIGHTSOURCE |
9 | FORTUNE COOKIE |
10 | ODD |
11 | CRAYON |
12= | GYRO |
12= | READING ROOM |
14 | REALISE LIMITED |
15= | HOME JAMES |
15= | STRANGE |
17 | INITIALS MARKETING |
18 | FERRIER PEARCE |
19 | OUT OF HOME INTERNATIONAL |
20 | ERGO |
21 | AMBITION COMMUNICATIONS |
22 | ELMWOOD |
23 | SEQUENCE |
24= | BALLOON DOG |
24= | CIRCLE RESEARCH |
24= | PANCENTRIC DIGITAL |
27 | PULSE |
28 | EXPERIENCE |
29 | JBP PR & PARLIAMENTARY AFFAIRS |
30 | AOK EVENTS |
31 | DESIGN CULTURE ASSOCIATES LTD |
32 | CTI DIGITAL |
33= | SPINNAKER |
33= | STREAMUK |
35= | CATCH DIGITAL |
35= | GOLLEY SLATER GROUP |
37 | HAYGARTH |
38 | 23RED |
39 | GOOD CREATIVE |
40 | NU CREATIVE |
41 | BRASS |
42 | BWP GROUP LTD |
43 | FDC |
44 | AARDVARK MEDIA LIMITED |
45 | KEEPTHINKING |
46= | BETTER BRIEF |
46= | MIND CORPORATION |
46= | THEM |
49 | NAVIGATE DIGITAL |
50 | SIMPLEUSABILITY |
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TH_NK
TH_NK is a digital transformation agency. We work with clients like Shop Direct, ASOS, LV=, Channel 4, Pottermore and Atom Bank to set and realise their digital ambitions.
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agenda21 Digital
We build connected media for our clients. This means using media that is addressable, ad-servable or conditionally delivered with the purpose of liberating your creative messages and business. If we can’t validate, track and measure it, we don’t do it.
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Total Media
We are an independent international media agency that connects brands to people.
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Harvest Digital
Harvest Digital is a leading performance-based full service digital marketing agency based in the heart of London. Our clients span many different sectors – finance, retail, technology – but what they have in common is a hunger to drive more value from their digital marketing budgets.
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Brightsource
In today’s multi-channel, hyper-competitive marketplace, there’s a wide range of new marketing problems to be solved. We are a marketing services and technology company that prides itself on helping clients stay one step ahead by improving the effectiveness and agility of their marketing, across both print and digital channels. With 80 staff and offices in London, Cheltenham, Edinburgh and Beijing – we work with marketers and procurement in the not-for-profit, financial services, travel and retail sectors. Specialising in data-driven marketing communications, we create and deliver response-boosting integrated campaigns that hit your customers’ doormat and inbox on time and on budget.
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Fortune Cookie
Fortune Cookie is a world class full service digital agency delivering world class results for the world's leading companies.
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ODD
An integrated creative agency working with some of the world's best-loved fashion and lifestyle brands. We translate ambition into results, through clear insight and strategy, skillfully brought to life.
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Karmarama
Karmarama is the UK’s most progressive creative agency, now part of Accenture Interactive.Its services include advertising, direct and digital marketing, digital design and build, data and analytics, PR, social and innovation. The agency is known for its ability to blend creativity, digital and data, to help brands better engage with consumers. Or as Karmarama calls it, Connected Creativity.
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HOME
We blend business consultancy know-how with marketing agency delivery. We believe an idea, strategy or product is stronger when built from multiple perspectives. With the right minds working together, blending insight, creativity, data, media and technology we know how to influence the entire brand experience, creating a sustained impact on brand performance.
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Strange
Strange is a digital-first agency. We help brands succeed with strategy, technology and marketing.
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Ferrier Pearce Creative Group
We're an award winning strategic communications company specialising in achieving real engagement through tailored campaigns designed to exceed expectations.
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Elmwood
Elmwood is the world’s most effective brand design consultancy. A bold statement, but true. We’ve won more Design Effectiveness Awards than anyone else in the history of the scheme, recognition of our work’s commercial success.Elmwood began as a small, local agency in 1977, and whilst we now have studios in Leeds, London, New York, Singapore, Hong Kong and Melbourne, we’re still very much independent.
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Sequence
Experience engineered. Sequence is a creative digital agency based in Cardiff and London. We connect brands with their customers through intelligent design, innovation, passion and integrity. Specialising in web and app design and build, we’ve worked with some of the UKs biggest organisations in industries ranging from travel and tourism to public sector. Combining technical expertise and creativity to make sense of the complexities of the digital world.
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Pulse Group
New business for brand activation agency Pulse Group in 2011-2012 included Colgate Total, BPA, Morrisons, Sanex and World Hepatitis.
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Experience
“Their ideas consistently result in successful events which excel in creativity” News UK
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CTI Digital
We are CTI Digital. Our award-winning team of 150 Digital Strategists, Designers, Marketers, and Developers put digital at the heart of your organisation. Based in the UK, we deliver digital transformation, build, and growth based services for companies ready to champion their market.
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Stream UK
StreamUK are a market leading online video and streaming solutions expert. Founded and incorporated in 2001, StreamUK is cash-flow funded and debt free. The company has offices in London, Madrid and Rome, specialising in providing bespoke solutions to individual projects using its own products and services, guaranteeing that you get exactly what you envisage.
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Haygarth
We are a brand engagement agency who create powerful ideas that amaze and persuade.
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23red
23red is an integrated communications agency that knows how to get people to do things through brand activation. We provide clients with either specialist expertise for a specific role on their roster, or a complete one-stop-shop for all their communication needs.
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Good
Good is one of the most effective design agencies in the UK, winning six gold DBA Design Effectiveness Awards in the past six years.
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BWP Group
We are a strategically-led creative agency specialising in brand and customer experience.
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FDC
FDC is the first full design agency in Leicestershire to service the Midlands at a genuinely affordable rate.
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Keepthinking
Keepthinking uniquely combines a digital design agency with software development for Museums, Galleries, Archives, Libraries, Performing Art Venues and other cultural organisations. We offer standard compliant Content and Collection Management software as well as bespoke design, consultancy and development for any web or mobile application.
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Navigate Digital
Navigate Digital is an independent, international, award winning, digital media agency.
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