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Scottish Ballet appoints MediaCom Edinburgh

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By The Drum Team, Editorial

May 8, 2012 | 1 min read

Scottish Ballet has appointed MediaCom Edinburgh to handle its media planning and buying account following a competitive pitch.

Scotland's national dance company will work with the agency on campaigns for its forthcoming tours Dance GB, Autumn Season and The Nutcracker.

Kirsten Cockburn, head of marketing and communications at Scottish Ballet, said: "We are delighted to be working with Mediacom on our forthcoming productions, and in particular on developing an inventive digital marketing strategy which will encourage new audiences to engage with our work."

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