Empathica appoints Haslimann Taylor for PR drive
Customer experience management company Empathica has appointed Birmingham PR agency Haslimann Taylor (HTPR) to work on its PR strategy for EMEA.
HTPR was appointed after a very competitive pitch and has proposed a strategy that will combine traditional and digital media relations with building Empathica's social media presence.
Steve Raher, business development director for EMEA at Empathica, said: “HTPR delivered an excellent pitch and a sound strategy that we are confident will help us deliver on our ambitious PR objectives.”