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By The Drum Team | Editorial

April 27, 2012 | 2 min read

Nando’s faced an ultimatum this week from insurance company Santam after it copied an ad by the South African company – being asked to deliver an order to the Johannesburg Children's Home…unless it was ‘chicken’.

The original ad (above) featuring British actor Ben Kingsley standing in front of a bar and discussing insurance and the possibility of missing things, aired in February, was spoofed by the fast food chain this month, leading to the insurers releasing ‘back at ya’ – both of which can be seen below.

Nando’s was given until 4pm on Thursday to comply – and it has been discovered that it has delivered the requested order of 62 portions of lemon and herb half-chicken and chips with coleslaw, 12 children's meals with chips and toys, 74 hot sticky toffee puddings, 74 assorted cold drinks and a Portuguese salad.

The restaurant has also now said in an ad that it will continue to deliver this order the last Friday of the month for a year.

what do you think? Does this to-and-fro between brands and the ultimatum seem like a planned PR stunt, or just Santam jumping on an opportunity? Let us know what you think…

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