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TCSMedia wins ColourB4 TV planning and buying task


By The Drum Team | Editorial

April 25, 2012 | 1 min read

Medichem has appointed TCS Media to handle the TV planning and buying for its ColourB4 hair colour remover.

The first stage of activity will launch in June with a multi-channel campaign.

Robin Dorman, broadcast manager at TCS, said: "This is a tremendous opportunity for us to help grow market share for what is an incredibly effective and innovative product."


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