Eyeka UNESCO

eYeka promotes UNESCO’s campaign for journalist safety with poster competition

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By The Drum Team, Editorial

April 24, 2012 | 2 min read

Online consumer co-creator eYeka is launching a poster design competition to contribute to UNESCO’s efforts to raise awareness about the importance of freedom of expression and safety of journalists.

The online community is being asked to create a poster, either using photography or illustration, to show the importance of having a free press and ensuring the safety of journalists, with the top 3 winning images to be broadcast during the celebration of World Press Freedom day by UNESCO in Tunisia and during a ceremony at the United Nations in New York.

François Pétavy, CEO at eYeka, said: "The belief that more people working together can help find more creative solutions to solve some of the World's ills is what drives eYeka. Opening up to outside contributions on the basis of their creativity and passion is a first step towards cocreating a better World. Our community is looking forward to making an impact to support UNESCO's efforts in that direction."

The top images will be featured on the UNESCO webpage for the day and made available to 195 Member States for their celebrations during World Press Freedom Day on 3 May.

Janis Karklins, assistant director general of the communication and information sector at UNESCO, said: "Co-creating with individuals and crowd-sourcing openly licensed content are new and exciting areas in communication as they allow for the expression and showcasing of authentic views by UNESCO’s primary beneficiaries and stakeholders – young individuals in civil society."

Eyeka UNESCO

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