Spicerack announces strategic alliance with SoMazi


By The Drum Team | Editorial

April 20, 2012 | 1 min read

Interactive agency Spicerack has announced that it has created a ‘strategic alliance’ with social media agency SoMazi.

The aim of the alliance is to bolster the social media offering of the agency in terms of its beauty and retail portfolio.

Zia Namooya, Spicerack’s MD, said: “We wanted to take Spicerack’s current social media offering to another dimension - moving into board level consultancy down to the marketeers we deal with on a day to day basis, on how best to socialise your product or service. We’re delighted that SoMazi has partnered with us, Maz’s social heritage speaks volumes.”

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