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Food Drum News London

Genius Foods appoints Maynard Malone for digital


By The Drum Team | Editorial

April 20, 2012 | 1 min read

Genius Foods has appointed Maynard Malone as its strategic digital agency, where it will help to design the gluten free brand’s e-commerce hub as it looks to boost its direct sales channel.

The agency will also help Genius to develop its social media engagement campaigns and paid search strategy.

Ameet Chandarana, managing director of Maynard Malone, said: "Genius is an exciting brand in an exciting category, with some big plans for the future. We are delighted to have been appointed as their digital agency and we're already working to design and develop a new site that delivers to their business, brand and consumer requirements for the coming years.”

Roz Cuschieri, chief executive of Genius, added: “Maynard Malone demonstrated fantastic creative thinking throughout the pitch process and I am delighted to have them onboard as Genius continues to expand rapidly in the UK and abroad.”

Food Drum News London

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